Luyi Zhang is a game developer based in San Francisco. Her past experiences includes software engineering, product management, and UI/UX design. Besides gaming, she enjoys bouldering, watching Great British Bake Off, and reading spooky novels.
Jun 2019 - Aug 2019
Twitch (Amazon Subsidiary)
Developed the front end of an internal tool for optimizing notifications.
Dec 2017 - Aug 2018
Drove strategy for the new user experience, across mobile and web, starting from their first touch point on the platform. Crafted business requirements, specs, and wireframes for product partners—Engineering, Design, and Data Science—to develop features and conduct experimentation. New landing page experiments resulted in a retention lift of 7%.
Nov 2016 - Dec 2017
Designed the onsite notifications platform, which resulted in a 3% ncrease in content consumption at launch. Led UX efforts to optimize signup and login flows. Created identity merge flow for Curse and Twitch accounts.
Aug 2014 - Jun 2016
Rowan Technology Solutions
Partnered with West Point and the United States Army to design and deliver digital pedagogical environments tailored to their learning needs. Led design of the Leadership Development portfolio and integration of educational games into our platforms.
2018 - 2019
Stanford University, MA (Learning, Design, and Technology)*
2007 - 2011
Parsons the New School for Design, BFA